All our bicycles are fitted with the Little Handle-Bar Spring, which, when pressed, causes the machine to fall into 114 pieces.
Anyone can press the spring, but it takes an expert three months to rebuild it, thus trebling the life of a bicycle.
We are offering this marvellous invention at the absurd price of
or 98 weekly instalments of 1 guinea. [Special reductions to company promoters and men with large families.]
We can't afford to do it for less, because when once you have bought one you will never want another.
